What do you really need to know about PPC? Pay-Per-Click (or ‘PPC’ as it is commonly known to save us all time, is the fastest available way to drive web traffic to your company’s website. Every time you do a Google search, the first (and last) few entries on Page 1 are paid-for-adverts. And as […]
Is SEO dead? The fact that the phrase ‘Is SEO Dead’ crops up as a Google auto-complete suggestion shows you how many people are searching for it. A few additional clicks to read a few articles also shows you just how inaccurate the search is. If search engine optimisation dies, digital marketing as an industry […]
Pay-per-click marketing (or ‘PPC’ ) is a familiar term to all of us. It serves all the marketing purposes: visibility, customer reach, branding, and awareness. And it does so quickly, offering an overnight customer reach and company advertising platform. Considering this major fact, it is justifiable for businesses to ask us why they should not focus […]
Twice As Nice Beach Chalets: The Story Behind The Success ‘Twice As Nice’ Beach Chalets in Cornwall are determined to stand out from the crowded market of holiday chalet rentals in their beautiful, unspoilt part of the country. They’re doing this by taking a proactive, innovative approach to their Online marketing and they’re having some […]
A significant drop in business can occur from a single negative review or Online article. Fixing your online reputation can make an enormous difference in the quality and quantity of opportunities that come your way. The consequences of not fixing it can be huge (whether the information is true or not) as negative reviews or […]
There’s an awful lot of information available to businesses about protecting themselves online. But what about your personal profile? If you Google your own name, and it returns negative results or negative information, does it really matter? If it’s never bothered you so far, then maybe not. However, for most of us, our personal or […]
Let’s look at the two most common online reputation problems – Bad Reviews and Negative Search Results. Both of these can have a major impact on businesses, and potentially even lead to the closure of the business if remedies aren’t applied. Source
Welcome to the final part of our four part Online Reputation Management guide, to help you protect yourself online and improve your online search results. In this final chapter we’ll be discussing how to proactively protect your reputation, by being proactive you can prevent volatile situations from erupting into a PR crisis. First up, always […]
Welcome to part three of our Online Reputation Management Tips . This week we’ll be explaining web 2.0 profiles and why you should put a lot of effort into building them. A web 2.0 profile is a website such as Weebly, Wix, SquidooWordPress and Blogspot. You can create mini websites that if filled with quality […]
DigitalOx Ltd – Digital Marketing in Lincolnshire In every business, there’s a drive to achieve more. More contacts, more clients, more sales. And nowadays, how well you use that main online marketplace that is Google dictates how much ‘more’ you’re going to get for your business. You don’t leave any other aspect of your company […]
