We helped our client deal with negative content online by posting several blog posts, social media updates, and backlinks over four months. Since the negative content did not mention our client's legal name, it could not be removed legally. Instead, we used positive content to overshadow and bury the negative YouTube videos from appearing on major search engines - Google, Bing and Yahoo. This was done through our service, Individual Reputation Management.
As a result of our efforts, we successfully pushed the negative YouTube videos down on the search results page. Our client was left feeling assured, and even 2 years later, the first two search pages no longer display the URLs to those videos and our client.