If you don’t think online reviews matter – think again!
Just by clicking a few links, potential and existing customers can discover all kinds of information about your business – whether that’s good, bad, or completely false!
Your online reputation can be the difference between winning and losing at business.
- 74% of customers will change their mind based on a bad review (Harris Interactive)
- 89% of web users trust online reviews (Cone Inc)
- 92% of web users read internet reviews (Etailing group)
- 87% of web users do an Online search before they do business….so if that’s the case, then the Online presence of your business is critical to your success.
Negative reviews, negative blogs, negative forum comments – all of these things will undoubtedly send your customers straight into the open arms of your competitors.
So what can you do?
If your business is under attack, or if there are a few very old (and possibly completely inaccurate) reviews hanging around Online and causing you problems you can and should take direct action. Ignoring the problem won’t make it go away – in fact, it will only get worse as more clicks enhance the visibility of those negative reviews and other people may even be encouraged to follow suit by joining in the attacks.
Your reputation should be your priority – and it most certainly will be ours.
Make a New Year’s resolution to wipe the slate clean for your business – call us now for an in-depth discussion of your circumstances and a free, honest assessment of the damage and the costs to repair and rebuild your Online reputation.
