How does Search Engine Optimisation (SEO) help your business?

The site audit is a backend audit of your website, which examines how your website is performing on Google and makes recommendations for fixes that will enable your website to perform better and be found in search engine results by people who are looking for companies like yours more often.

The site audit checks for: crawlability, site performance, internal and external linking, HTTPS checks, word count, meta descriptions, plus 32 other backend technical checks.

The SEO Audit is an on-page SEO readability check of your website, which is very different to your overall Site Audit. Here we’re looking to see how your content is performing (‘on-page’) and following suggested ideas to fix and enable Google to show you more often in the search results.

The SEO Audit consists of content checking, user experience analysis, strategy to repair, plus search engine feature implementation suggestions.

The Backlink Audit will look at your total backlinks and gives you an overall toxic score: a toxic backlink is a website that is suspicious in Google’s eyes and could be damaging your own sites rankings by your association with it.

Google ranks websites based on the number of backlinks they have, and good quality backlinks are a known way to improve your site’s rankings in search results.

The Audit will also show Anchor Types, Anchor Text, and Follow vs No-Follow distribution.

Determining the best keywords your website will rank for, based on your products and pages.

We check for broken or missing links, missing content (such as about us or telephone number for example), logo / cover continuity, and also custom URL usage.

These are listings in local online business directories, which in turn create a high-quality backlink to your website thus improving your domain’s standing as well as creating you a profile within a local directory that could generate you additional business.

Content is King. Google now prefers longer articles, and will return websites with longer articles higher in the search results and rankings. The more content (NB – high quality, relevant, unique content only) that you can produce for your website, the better positioned you will be.

Taking advice from you as to the nature of the event / anniversary / announcement that you wish to publicise, we create and then distribute a high-quality press release to over 450 online media outlets. This immediately creates you an additional 450+ backlinks to your website as well as publicizing the news you wish to announce.

An infographics is a visual representation of information as a chart or a diagram. It can help to simplify a complicated subject, or turn an otherwise boring subject into a captivating experience.