Starting a new business or website? here’s a quick checklist to get you started: Sign up for a Google Webmaster Tools account Verify Ownership in Webmaster Tools Select www. or non www. and make sure there is a working 301 redirect Perform a background check on your domain and check if it was previously indexed […]
Is SEO dead? The fact that the phrase ‘Is SEO Dead’ crops up as a Google auto-complete suggestion shows you how many people are searching for it. A few additional clicks to read a few articles also shows you just how inaccurate the search is. If search engine optimisation dies, digital marketing as an industry […]
Pay-per-click marketing (or ‘PPC’ ) is a familiar term to all of us. It serves all the marketing purposes: visibility, customer reach, branding, and awareness. And it does so quickly, offering an overnight customer reach and company advertising platform. Considering this major fact, it is justifiable for businesses to ask us why they should not focus […]
When it comes to building SEO strategies it’s easy to get overwhelmed with all the different ranking factors and the rave around Private Blog Networks (PBNs). A great way to produce your strategy is to carry out a competitor analysis. Here are our steps to get you on your way to SEO success: Run your […]
It’s halfway through 2017 and we’re still talking about SEO? Surely not! But with the holy grail for all companies still being to get to the top of the organic searches on Google, and then to stay there….well there’s really only one option isn’t there?! Really good SEO, tailored to your local business needs, from […]
SEO for Scunthorpe and Hull Business’ Local SEO is nothing new. But getting and maintaining a good position on local SERPs is becoming harder. With the increasing use of smartphones for local organic searching, the increasing number of small businesses optimising their sites for local searches, and the big search engines drive to provide greater accuracy […]
The methods Google employs to rank your website are based on a plethora of different algorithms that are changing almost daily. Below is a graph provided by SearchMetrics. It breaks down the factors that Google uses to rank our websites in its search results. Please note that these results are based on the average top […]
In today’s world, the success of any business is largely dependent on its online presence and image. Gone are the days when businesses could directly reach out to the consumers and sell their products or services, in their shops or offices. In this age of technology, most business transactions take place on the internet. The […]
